Subscribe
News
|
Interviews
|
Voice of the Industry
|
Watch & Learn
|
Reports
Cross Border Ecommerce Research
Company Database
|
Events
Facts & Figures
|
Payment Methods
|
Fraud Prevention
|
Service Providers
Facts & Figures
|
Payment Methods
|
Fraud Prevention
|
Service Providers
Select a country in
- choose a country -
Ecommerce Facts and Figures in
Colombia
Mobile commerce and online shopper behaviour in Colombia
Read below more about ecommerce growth, Ecommerce sales and cross-border ecommerce in Colombia
Download report on Cross-border Ecommerce - colombia
Download report on colombia
•
Total Population
- 49.8 million
•
Urban Population
- 76% urban - 24% rural
•
Internet Penetration
- 28.6 million internet users expected at the end of 2015
- 57% penetration
•
Mobile Penetration
- 48.2 million active mobile subscriptions
- 104% penetration
•
Social Media
- 22 million active social media users
- 48% penetration
•
Active Mobile Social Media Users
- 15.6 million active users
- 34% penetration
•
Age Breakdown
- 42% of the population in Colombia are between 25 and 54
•
Religion
- Colombia is a predominantly Roman Catholic country, with the majority of inhabitants (90%) following this religion
•
Tablet Penetration
- Colombia has the highest tablet penetration in Latin America (LATAM): 34%
•
Smartphone Penetration
- 10.5 million smartphones
- 22% penetration
•
Online Shoppers
- 12 million
•
Ecommerce Sales
- USD 2.5 Billion according to CCE in December 2013
•
Ecommerce Penetration
- 18-24 years: 46%; 25-34 years: 59%; 35-44 years: 52% and 45-55 years: 56%
•
Ecommerce CAGR (2012 – 2014)
- 15%
•
Mobile Commerce
- 28% of Colombians are using mobile commerce and 14% are using their phone to make purchases online.
•
Mobile OS Platforms
- Android is the most relevant mobile operating system in Latin America and Colombia, with 79% of respondents in Colombia owning Android devices
Cross-border Ecommerce Opportunities
• Despite its popularity, online shopping in Colombia is a sector still in its infancy, leaving plenty of opportunity for any online player seeking to get a foothold in Latin America.
• Just under half of Colombians are open to shopping on international sites, but over half still prefer shopping on domestic websites.
• Colombia and Chile, after Brazil, are Latin American countries that rank highly in consideration for cross-border business, given their regionally high internet penetration rates and economic activity.
• Despite the high focus by non-LATAM businesses on Brazil for cross-border ecommerce, doing businesses in Colombia is significantly easier. It takes thirteen days to start a business in Colombia. In Brazil it takes 119. The cost of operating in Colombia is also considerably lower than in Brazil.
• When shopping overseas, Colombians mostly buy from the US, China, Mexico, and Brazil
• Colombian businesses mostly export to the US, China, Spain and the Netherlands.
Language as a Key Driver
• Over 99% of Colombians speak Spanish as their main language.
• English has official status in the San Andrés, Providencia and Santa Catalina Islands.
• Other countries with high numbers of native Spanish speakers are Mexico (109 million), The US (44.3 million), Argentina (40.6 million), Spain (40.4 million), Peru (29.1 million) and Venezuela (26.4 million)
Download report on Cross-border Ecommerce - colombia
Download report on colombia
Top Stories
/
Most Read
Toku secures USD 9.3 million in funding
Published 18 Apr | Latin America |
News
Ferry and BJ's Restaurants launch payroll card powered by Highnote
Published 18 Apr | United States |
News
Amazon Pay explores credit services on the UPI platform in collaboration with NPCI
Published 18 Apr | India |
News
Project Nemo launches to improve disability inclusion in UK fintech
Published 18 Apr | United Kingdom |
News
Waave launches 'Wallet' with biometric access for Pay by Bank
Published 18 Apr | Australia |
News
:::
more news
Klarna to launch its credit card in the US
Published 18 Apr | United States |
News
Cogo and Personetics join forces
Published 18 Apr | World |
News
URBN joins forces with Stripe
Published 18 Apr | United States |
News
Waave launches 'Wallet' with biometric access for Pay by Bank
Published 18 Apr | Australia |
News
Google Wallet to launch in India
Published 18 Apr | India |
News
:::
more news
Interviews
16 Apr
Presenting crypto payments trends – a CoinsPaid perspective
15 Apr
Key ecommerce and payments trends in 2024
11 Apr
AML/sanctions compliance: A vital lifeline for Banking-as-a-Service partnerships' survival
10 Apr
The agility of the Electronic Money Institution: paving the way for instant, low-cost payments around the globe
9 Apr
Countdown to IFGS 2024: Unveiling trends shaping fintech's next decade
:::
more interviews
Voice of the Industry
18 Apr
The threats and opportunities of the AI revolution in compliance
18 Apr
Frictionless payments: adopting technological advancements to tackle security concerns
12 Apr
Shaping the future of the payments industry: key insights from MPE 2024
12 Apr
A bumpy road to becoming an open identity infrastructure: MOSIP Connect 2024 in retrospect
9 Apr
Innovation in payments: what role do policy and regulation play?
:::
more voices
Free Headlines
:::
subscribe now
RSS
:::
follow ThePaypers via RSS
:::
connect
LinkedIn
:::
connect with ThePaypers on LinkedIn
:::
connect
Twitter
:::
follow ThePaypers on Twitter
:::
follow
Facebook
:::
like ThePaypers on Facebook
:::
like