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Instagram shopping is now available via Michael Kors feed

Wednesday 19 November 2014 00:45 CET | News

Michael Kors, a luxury designer who has over 3.1 million followers on Instagram, now enables them to shop from their Instagram feed by launching the #InstaKors – Like it. Shop it. Own it, feed.

In order to purchase a product from the Michael Kors Instagram profile users have to register on the Michael Kors website and fill in their name, e-mail address and provide their Instagram handle, evigo.com reports. After registration has been completed, shoppers can choose from a wide array of products, each boasting the hashtag #InstaKors.

In order to complete the purchase, Instagram users only have to like the photo with the product they want to purchase. Later they will receive an e-mail with direct links to the products on the designer’s ecommerce store.

The designer plans to feature over 60 products on 20 Instagram posts thought the 2014 holiday shopping season.


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Keywords: Instagram, shopping, online sales, feed, Michael Kors, follower, fashion, designer
Categories: Payments & Commerce
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