Based on IBM software and services, these solutions support ING DIRECTs Orange Snapshot initiative, designed to provide its clients greater control to manage their accounts within their mobile and social lifestyle. Orange Snapshot gives mobile consumers a complete view of all their accounts, as well as bill payment and email money transfers, allowing them to sign on from their mobile devices.
Working with IBM, the banks mobile solutions allow clients to access their ING DIRECT account information from within Facebooks social networking site. Clients who opt-in to this app are able to view their account balances, history and pending transactions as well as receive account notifications - real time messages automatically pushed to them within Facebook. ING DIRECT plans to expand this application further to include transactions such as transfers, bill payments and email money transfers.
The bank has also experimented with new voice recognition functionalities on their mobile apps that will allow clients to conduct simple banking transactions by speaking rather than typing or the application can read account information to the customer. ING DIRECT has also explored the use of biometrics within their mobile apps for purposes such as client login to enhance the client experience while maintaining the standards of security.
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