Online group vendor Groupon is reportedly testing a mobile credit card reader, online media outlet latimes.com reports quoting VentureBeat. Groupon is thus looking to make its entrance on a market currently dominated by the likes of Square and VeriFone and where PayPal has also recently made a move.
According to the same source, Groupon is set to provide merchants with free of charge iPod Touch devices and credit card readers in a bid to convince them to sign up for its new service.
Groupon has made about 17 acquisitions in the last 12 months, the most recent one being the acquisition of FeeFighters, a US-based start-up which provides online payment services and comparison shopping for credit card processors, in March 2012.
Launched in 2008, Groupon features a daily deal on leisure activities, on what to eat, see and buy in 45 countries worldwide. Groupon uses collective buying power to offer huge discounts and provide a win-win for business and consumers, delivering more than 1,000 daily deals globally.
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