US mobile payment provider Text2Pay has launched a billing platform wizard to allow merchants to use the Text2Pay mobile payment service to bill their customers for virtual goods and online content.

How it works
Merchants are asked to add a new brand of the product or service and the credit title of the virtual goods or currency they are selling. Merchants then define how the product will be sold by creating a campaign. Then they decide on the type of purchase, the brands involved, the countries they want to sell their product in and how much they want to charge for their product or service. Finally, merchants are asked to customize and integrate their payment widget.

Text2Pay provides mobile payments using two-factor authentication in a bid to reduce fraud. The company allows consumers to pay for virtual goods and services by using their mobile phone. Text2Pay is backed by mBill, a mobile billing company which provides mobile marketing and billing solutions to customers globally.