Following the integration, merchant clients of Signature Card Services will gain access to Tranzlogic’s proprietary process, which provides actionable customer intelligence derived from their credit card transaction data.
The system works by tracking transaction data at the merchant location. The technology identifies the key attributes of the merchant’s customers, including demographic, geographic, psychographic and economic details. Merchants access the data through an online portal, where they can monitor and analyze the information.
Signature Card Services provides credit and debit card processing, check conversion, ACH and gift card services to retail, e-commerce, mail/telephone order and home-based businesses.
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