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Citi Retail Partner Cards, Tractor Supply Company extend private label card relationship

Thursday 18 November 2010 10:51 CET | News

Citi Retail Partner Cards, a division of global financial services provider Citi, has renewed its ten years partnership with US-based retail farm and ranch stores operator Tractor Supply Company for the administration of the private label credit card program. The newly-inked contract has been signed for a period of five years.

Under the terms of the deal, Citi Retail Partner Cards is expected to offer private label financing products to Tractor Supply Company customers, including processing services, financing offers, as well as billing and payment options.

Citi Retail Partner Cards provides consumer and commercial credit card products and services, including private label credit cards for US retailers, such as The Home Depot, Shell, Macy’s, Sears and ExxonMobil. The company offers its services to over 40 million customers and counts USD 50 billion assets.

In a recent development, Citi Retail Partner Cards has inked an agreement with rDialogue, a US-based customer loyalty and relationship marketing company, for customized loyalty services.


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Keywords: Citi Retail Partner Cards, Tractor Supply Company, Citi, private label card
Categories: Payments & Commerce
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Countries: World
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