As part of this agreement, brands advertising across 24/7 Real Media’s Global Web Alliance publishers are now able to use Linkables to enhance their online advertising campaigns with advertiser-level and manufacturer-level discounts and enable users to link deals to any debit or credit card.
Via the Linkables platform, advertising networks enable consumers to link retail offers they see in banner, text, video, mobile, as well as at television and print ads, directly to their credit or debit cards, allowing them to automatically receive the advertised savings posted back to that card.
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