Previously endorsed by Visa, the cards are set to feature music artists, sport athletes as well as pop culture icons.
In concert with MasterCard Worldwide, Plastic Cash International aims to develop additional product attributes to enable teenagers to budget, save and spend, while offering parents a management platform to control their teens spending.
MYPLASH MasterCard products will be available for use at all locations where MasterCard is accepted starting from the summer of 2010.
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