Based on on Digbys Mobile Commerce Suite platform which includes the mobile commerce web storefront and Mobile Gift Store applications for the iPhone and Blackberry, the application enables customers to access the retailer`s products, view detailed product descriptions, select addresses from their online account or local address books as well as place orders with their Android phones.
The Digby Mobile Commerce Suite is a SaaS platform by means of which retailers can extend their e-commerce infrastructure to the mobile channel. Digby is a US developer of mobile commerce applications.
In July 2009, the online retailer also launched an e-commerce store inside its Facebook page.
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