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Ecommerce

Avangate introduces SkyCommerce suite

Friday 11 November 2011 | 11:59 AM CET

Avangate, a Netherlands-based developer of e-commerce and channel management technology for software companies, has made available the SkyCommerce suite which enables software vendors to boost both online and offline sales.

Avangate’s SkyCommerce Suite consists of three modules atop the Avangate Commerce Platform. The Sky eCommerce Module includes various tools to sell software online and to customize, localize and optimize go-to-market strategies worldwide, as well as manage the customer lifecycle from activation to upgrades, renewals and subscriptions. The Sky Channel Manager Module provides channel management and automation for partner / reseller order and revenue management providing cross channel visibility and control. The Sky Affiliate Module integrates management and promotional tools to plug into the Avangate Affiliate Network of more than 26,000 software-specific affiliates.

The Avangate SkyCommerce Suite makes multi-channel, multi-model integrated e-commerce services, previously only available to global software enterprises, available to mid-market vendors.

The SkyCommerce Suite provides the operational agility that software vendors require to transition from perpetual to pay-as-you-go models such as freemium, rental, or subscription; experiment with new channels, partners, and affiliates; and enter new markets. The Suite also enables independent software vendors to own the customer lifecycle – from self-service or assisted servicing of a customer account to upselling and renewing customer subscriptions.

Research indicates that the online delivery of software, whether downloaded or SaaS, will climb from 30% in 2010 to over 70% in 2014.
 

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