As part of the deal, Mecom has implemented the NimbleCommerce platform to power daily deals on its group-brand Sweetdeal website. In addition, the company has revealed plans to expand the NimbleCommerce-powered service to its additional publishing properties across Europe.
Mecom already uses the NimbleCommerce platform to sell over 100,000 deals per month via its Sweetdeal website.
Mecom publishes over 300 titles and serves more than 40 million monthly users across all its websites. Since its inception in 2010, Mecom has gone live with daily deals in four European countries and has entered 89 local markets.
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