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Hungarian ecommerce predicted to reach EUR 833 million in 2014 - study

Monday 12 January 2015 13:14 CET | News

The Hungarian ecommerce industry was predicted to reach EUR 833 million (HUF 266 billion) in 2014, recent findings indicate.

The prediction takes into account the country’s rising trends over the previous years starting from 2001, and the 2014 prediction means a 22.5% increase over 2013 (EUR 626 million), according to intelligence issued by the consultancy firm eNet, e-commercefacts.com reports.

The study is based in simulation models for macro and micro-economics, as well as general information on the expected economic environment for the period 2014-2018.

The ecommerce’s evolution in Hungary has followed a first period of steady growth from 2001 to 2008, with an online retail trade volume growing from EUR 10 million to EUR 193 million. It reached a peak in 2009 – 2010, when the market doubled. Then, it followed a moderate growth period between 2011 and 2012 to return to steeper growth in 2013.

Check out our Cross-border Ecommerce Research section here for more info on country-specific ecommerce facts and figures, preferred payment methods, risk and fraud, as well as ecommerce legislation and regulation for mature and emerging markets.


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Keywords: Hungary, ecommerce, prediction, study, retail, customer, report, online sales, market
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