Financial terms of the acquisition have not been disclosed. The transaction is expected to close in Q3 2013 and is currently subject to regulatory approval. Following the purchase, Hybris will operate as an independent business unit of SAP and will continue to be run by its existing management team.
E-commerce technology is now estimated to be a USD 37 billion market, growing twice as fast as the broader retail industry.
hybris provides a multichannel commerce software solution which integrates product content, commerce operations and a channel to help retailers, manufacturers and other businesses create a new experience for their customers from online, to in-store and mobile. hybris has over 300 customers worldwide running more than 2,500 websites.
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