Shipt will continue to provide its services for other retailers after the acquisition, including grocers Costco, Kroger, Meijer and HEB, and will remain a wholly-owned subsidiary.
In addition to groceries, Target said Shipt will deliver everyday essentials, home goods, electronics and other products, expanding the selection over time.
Shipt’s model leverages a network of more than 20,000 personal shoppers who fulfill and delivery orders within hours in over 70 markets. Members use its app to place their orders. They provide a personalized service, contacting customers en route about arrival time and letting them know if an item is out of stock.
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