A new landing page on Walmart.com will feature collections of furniture grouped by trends and put together by in-house stylists.
Shoppers will be able to choose from nine styles: modern, midcentury, traditional, glam, industrial, bohemian, farmhouse, transitional and Scandinavian. The page will also offer design tips.
The company is pursuing creating virtual showrooms for its wool rugs, crystal chandeliers and dining room tables, among other items.
Walmart is targeting online sales growth of 40% in the fiscal year 2019. An overhauled home shopping experience is just the start of these plans.
Later in 2018, Walmart will unveil its entirely redesigned website, which will also include merchandise from new brand partners such as Hudsons Bay-owned Lord & Taylor.
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