The addition of same-day bookings gives Groupon Getaways another way to serve customers’ travel needs, whether it’s deals on hotels across the globe, all-inclusive travel packages or full-service tours in popular destinations. Blink’s mobile app caters to on-the-go travelers looking for hotels in travel hotspots across Europe and complements Groupon’s existing European travel offerings.
The Blink app will be rebranded “Blink by Groupon” and will operate separately as the team develops an integrated experience that takes advantage of the full breadth of Groupon Getaways global travel offers. Groupon Getaways, launched in 2011, works with hotels and other partners to provide curated travel deals and experiences in 48 countries.
In recent news, Groupon has added its premium “reserve on mobile” channel to the Groupon mobile app, allowing iPhone users to employ the Groupon app to book tables at restaurants in their city at discounts of up to 40 percent.
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