OpenMarket’s Mobile Engagement Platform is powering an SMS-based daily prize draw to win a year’s supply of Lindt chocolate, which participants can enter by sending a text message to a short code. To enter the competition, they can text ‘LINDT’ to the number on the egg’s plinth, the SMS being charged at the entrant’s standard network rate.
The OpenMarket Mobile Engagement Platform manages incoming messages and generates automatic responses, while also administering the daily automated prize draw entry process.
OpenMarket provides payment APIs, messaging and emerging services to more than 500 million consumers worldwide.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now