According to a new research report from Berg Insight, the relatively new breed of connected devices – neither classified as handsets, PCs, tablets nor traditional M2M devices – have strong growth potential. E-readers and PNDs are the most common consumer M2M devices already shipping in millions. The consumer device market is changing rapidly and dedicated devices are facing fierce competition from multipurpose devices such as smartphones and tablets. Introducing wireless connectivity is one strategy to meet this threat and new connected products show the market potential for cellular connected consumer devices.The report has also found that emerging device categories such as personal tracking, wearable technology and digital cameras are well suited for embedded cellular connectivity and have high growth potential in the coming years. The report predicts that by 2017, smart watches will be the most sold consumer M2M device category before personal tracking devices, accounting for 23 percent and 17 percent respectively of total annual shipments. An increasing share of all content and services are delivered through the cloud and cellular connectivity gives the freedom of being connected everywhere.
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