Under the terms of the deal, Telcel clients can purchase prepaid airtime or transfer electronic airtime to a Telcel phone, using the MoreMagic Solutions International Recharge Hub. The service can be accessed at www.etopuponline.com , from Western Union agent locations as well as other international retail locations.
Once the customer tops up the target fund, the recipient is notified via a personalized SMS message.
Mexico is the leading country of origin for US immigrants, with the Mexican-born population numbering 11.5 million in early 2009, according to the Pew Hispanic Center.
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