As a result of the cooperation, Karen Millen stores in Europe can now accept this mobile payment solution. The fully digital solution is integrated into the retailer’s existing payment infrastructure via the Wirecard ePOS App, which can be used via any mobile device operating Android or iOS. Online shoppers will benefit from the cooperation as well, since they will also be able to pay with Alipay.
Karen Millen has over 400 stores and shop-in-shop stores in 63 countries on six continents. The brand has made a name for itself globally with strong international sales.
With over 1 billion users, Alipay is one of the world’s leading mobile payment platforms. According to the press release, retailers who integrate Alipay payments into their POS are capitalising on the opportunity to market to one of the world’s most affluent target groups.
For more information about Wirecard, please check out a detailed profile of this company in our dedicated, industry-specific online company database.
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