Dubbed Zong+, the service combines mobile operator billing with credit, debit and prepaid cards. In addition to making online purchases through their mobile phone bill, customers can now link any type of payment card to their Zong account through a one-time entry process. Customers can then continue to purchase goods by entering their mobile number and confirming the security transaction code sent to their phone. As a result, transactions are still activated via mobile, but charged to a credit card bill instead of a phone bill.
Zong’s mobile transaction platform has processed mobile payments for 10 million unique users to date.
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