As a result, Facebook users will be able to manage all elements of gifting, including purchasing multiple gifts, managing balances and adding funds via mobile, tablet or computer. Using Facebook Gifts, Facebook users can give their friends gifts to retailers all on one reusable gift card. After purchasing a gift for a friend, the friend is notified instantly and then receives the Facebook Card via e-mail. Each card can hold multiple balances from various retailers and any future gifts are automatically added to the same card.
Marqeta’s +M Platform enables dynamic multiple account functionality on one card.
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