V.me by Visa enables consumers to make online payments via the internet browser on a computer, laptop, tablet or smartphone. V.me stores personal account information behind layers of security within Visas network. Thus, consumers will not have to re-enter account number, bill-to and ship-to information at checkout.
Visa Europe has reveal plans to further develop V.me service and incorporate other Visa technologies including contactless payment at the point of sale and person-to-person payments.
In Europe alone there are 466 million Visa cards and in the year up to September 2012 and over EUR 1 trillion was spent on Visa debit cards. Visa Europe expects that one-third of all European consumers will be using V.me by 2020.
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