Register for The Paypers news Follow The Paypers on LinkedIn! Follow The Paypers on Twitter! Follow The Paypers on Facebook! Follow The Paypers on Google+!
The Paypers, paypers, Insight in payments, News, Reports, Events
Online Payments

PostFinance Benefit program provides targeted offers to customers

Monday 19 June 2017 | 10:49 AM CET

PostFinance has launched a new program that offers discounts for a wide range of retail outlets and online shops based on data analysis.

After customers have agreed to the terms and conditions, the PostFinance Benefit program will analyse transaction data from payments method used with the company, allowing providers to make suitable discounted offers to relevant target groups.

The discount is credited to the clients’ private accounts the following month after paying the regular price via the PostFinance app. The company claims that through this method, customers remain anonymous to providers.

Print | Contact editor | Mail
© 2017 The Paypers
More: Abstract | Link